Student Research

Student research conference drives sustainable development in the AI-Driven era

04/17/2026

Amid a rapidly transforming economy shaped by technological advancement and globalization, sustainable development has evolved from a trend into a strategic imperative aligned with national aspirations for growth and resilience.

Recognizing the pivotal role of knowledge and research in this context, on the morning of April 16, the Ho Chi Minh Communist Youth Union and the Student Association of UEF, in collaboration with the Faculty of Economics, the Faculty of Business Administration, and the Faculty of Finance and Accounting, successfully organized the 2026 Student Scientific Research Conference under the theme: “Sustainable Development in the AI-Driven Era.”

The conference fosters students’ academic research spirit and promotes sustainable development in the AI-driven era

The event was honored by the presence of Assoc. Prof. Dr. Nguyen Thanh Luan – Deputy Head of the Office of Science, Technology and International Projects; Dr. Huynh Nhut Nghia – Vice Dean of the Faculty of Business Administration; Dr. Do Thi Thu Ha – Vice Dean of the Faculty of Economics; MSc. Nguyen Ngoc Thuy Tien – Vice Dean of the Faculty of Business Administration; MSc. Nguyen Le Dong Xuan – Vice Dean of the Faculty of Economics; Mr. Huynh Hoang Nhat An – Standing Committee Member and President of the Student Association, along with numerous faculty members and lecturers.

Organizing Committee representatives express appreciation to guest speakers

In his opening remarks, Assoc. Prof. Dr. Nguyen Thanh Luan emphasized that the AI-driven era demands new competencies from learners. He highlighted that scientific research is not only an academic responsibility but also a continuous process of knowledge accumulation that fosters critical thinking and adaptability in an ever-changing society. Proactive learning, intellectual curiosity, and perseverance in research are therefore essential foundations for students’ holistic development.

Assoc. Prof. Dr. Nguyen Thanh Luan highlights the role of scientific research in the AI-driven era

To ensure the selection of high-quality research works based on scientific rigor, originality, practical applicability, and presentation and defense skills, an evaluation panel was established, comprising Dr. Huynh Nhut Nghia, Dr. Do Thi Thu Ha, and MSc. Lam Dang Xuan Hoa (Faculty of Finance and Accounting).

Student presenters confidently deliver and defend their research before the academic panel

Out of 48 submitted papers, the panel selected four outstanding studies for presentation at the conference. These works explored various dimensions of sustainable development, including green consumption behavior among the younger generation, challenges in the context of digital transformation, and strategic orientations for sustainable business development in Vietnam.

Each research project demonstrated strong academic investment, with authors applying appropriate scientific methodologies in data collection and analysis, thereby constructing well-founded arguments and confidently presenting and defending their findings before the panel.

Expert feedback opens up promising directions for further research development

Among the highlights was the study titled “Promoting Green Consumption Intentions through Financial Risk Perception, Policy Support, and Subjective Norms: Responsibilities and Aspirations of the Young Generation in the AI-driven Era,” conducted by student Nguyen Tran Van Anh from the University of Economics Ho Chi Minh City.

The research provided in-depth insights into psychological and socio-contextual factors, offering valuable implications for shaping sustainable consumption behavior among youth. Owing to its compelling content and rigorous analysis, the paper was highly commended by the panel and awarded Best Paper of the Conference.

Nguyen Tran Van Anh impresses with the Best Paper at the conference

Additionally, Dr. Do Thi Thu Ha acknowledged and highly appreciated the strong academic spirit and research engagement demonstrated by both UEF students and participants from partner institutions. Participation in scientific research not only broadens students’ knowledge but also enables them to explore diverse fields, thereby enhancing their academic capabilities in a sustainable manner.

Dr. Do Thi Thu Ha delivers closing remarks and overall evaluation at the conference

Concluding the program, the conference left a strong academic impact, inspiring students to confidently pursue scientific research pathways. The innovative ideas presented hold significant potential for real-world applications, contributing to the advancement of innovation-driven and sustainable development in an increasingly AI-driven world.

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