Academic Programs

Event Management

11/08/2022


Event management is a challenging and fascinating profession, requiring creativity, flexibility, and professionalism. To meet the demand for high-quality human resources in this field, the University of Economics and Finance Ho Chi Minh City (UEF) has developed an internationally standardized Event Management program with two specializations: Entertainment Event Management and Corporate Event Management .

Students in this program will be equipped with knowledge and practical skills in organizing, managing, and coordinating various types of events, from cultural, tourism, sports, entertainment, commercial, business, personal, and social events. UEF's Event Management program is also designed in a bilingual format, conforming to international university curricula, helping students improve their English communication skills and expand their job opportunities both domestically and internationally, making them worthy global citizens of UEF.
 


The course code for Event Management is 7340412

 

What is event management?


Event management is a field of study and practice that involves applying project management principles and tools to the organization and execution of events in various fields, such as entertainment, business, commerce, culture, sports, etc. Events can include forms such as press conferences, conferences, seminars, exhibitions, competitions, festivals, etc. The goal of event management is to provide high-quality services, introduce new or existing products, and build and maintain brand awareness for clients and target audiences.

Event managers must grasp the core process of event organization, including: researching the client's brand; identifying the target audience and their needs; developing creative event ideas; budgeting and allocating resources; coordinating technical and logistical aspects; arranging event elements; executing the event according to plan; evaluating the quality and effectiveness of the event; reporting results and feedback; and completing payment procedures with relevant parties. The main goal of an event manager is to meet client requirements, create a positive experience for the target audience, and contribute to building and maintaining the client's brand.
 

See also:
> What is Event Management? What do you learn?
> Career opportunities for Event Management students?
 

What makes the Event Management program at UEF different?


Choosing to study Event Management at the University of Economics and Finance Ho Chi Minh City (UEF) not only offers significant benefits but is also guaranteed by a scientific and compelling educational foundation for a profession that requires practical experience. At UEF, students will undergo a bilingual training program, with a knowledge system closely linked to real-world work—as the expert lecturers use the term "practical"—and study in an international environment, focusing on improving English communication skills and professional expertise. Furthermore, UEF provides you with a solid foundation of knowledge and skills, helping you build your reputation and enhance your personal standing in the field of Event Management.

At UEF, you will learn alongside leading lecturers and experts in both core courses and practical training through workshops/talkshows, who have years of experience organizing renowned events in Vietnam. The curriculum is also designed to closely follow the learning paths guided by famous figures in the entertainment industry such as actress Hong Anh, MC Tung Leo, director Dr. Pham Ngoc Hien, and journalist Phan Anh… UEF

not only focuses on the curriculum but also creates an ideal training and development environment for students through the organization of numerous events. UEF's MOU partners are leading companies in the fields of Events, Marketing, and Communication in Vietnam.

A highlight of the Events program at UEF is its focus on practical activities for students. The university boasts numerous academic student clubs focusing on Marketing, Events, and Branding. These include The Key Events Club, a highly active club organizing events both on and off campus; BMC, a purely branding-focused club run by a group of dual-major students with many outstanding activities; and MIP, a creative club inspiring the field of Marketing, ranked among the top four academic clubs for outstanding performance last academic year. Furthermore, the Youth Union and Student Association of the Marketing Faculty are also significant contributors to events at both the university and faculty levels. Notably, through partnerships with businesses, students are given opportunities to participate in organizing events, large or small, at companies and enterprises starting from their first year.

With all these ideal conditions, students majoring in Event Management at the Faculty of Marketing at UEF are guaranteed employment even while still studying, and the employment rate after graduation reaches 100%.
 


Practical experience is one of the top priorities for Event Management students during their studies.

 

What subjects are required for admission to the Event Management program?


Candidates aiming to pursue a career in Event Management have many subject combinations to choose from for admission. You can find detailed information in the following article:
 

 What subjects are required for admission to the Event Management major?
 

Where can I study Event Management?


To study Event Management, prospective students can refer to some reputable training institutions here:
 

Where can I study Event Management?
 

What is it like to study Event Management at UEF?


Studying Event Management at the University of Economics and Finance Ho Chi Minh City (UEF) is a smart and practical choice for young people who love this field. You will enjoy many advantages when studying this major, such as:

- The bilingual training program helps you improve your English skills in communication and professional work, expanding opportunities for collaboration and working with international partners.
- Practical knowledge helps you grasp the trends, requirements, and challenges of the current Event Management industry, while simultaneously developing organizational, management, and problem-solving skills.
- An international learning environment allows you to interact with and learn from lecturers, experts, and students from many different countries, building a broad and high-quality network.
- A solid foundation of knowledge and skills helps you confidently build your reputation and enhance your position in the field of Event Management, meeting the needs of the market and society.

Register now to become a student at the University of Economics and Finance Ho Chi Minh City (UEF) and start your successful career path!
 


One of the events organized by first-year Event Management students as a gift to graduating students at UEF.

 

Knowledge and skills acquired:


The objectives of the event management training program are:

- This course provides learners with comprehensive and in-depth knowledge of organizing, managing, and controlling events and festivals. Learners will understand the principles, methods, and tools for effectively managing event and festival-related activities, from planning and design to implementation, evaluation, and reporting.
- It equips learners with practical skills, leadership abilities, analytical skills, decision-making skills, and the ability to organize and implement management decisions related to all aspects of event and festival organization. Learners will have the opportunity to participate in real-world projects, experience challenging situations, and solve problems arising during event and festival organization.
- Typical subjects include: introduction to event management, event production and operations management, event risk management, creative presentation, event equipment and technology systems, event marketing planning, customer service, event venue and personnel management, etc. These subjects will help learners grasp the basic concepts, factors affecting the success of an event or festival, as well as the necessary skills to interact with clients, partners, and employees in a professional work environment.

 

Why do people always choose UEF?


- Study and train in a modern training facility in the city center, with 100% air-conditioned classrooms and internet/wifi access
. - Access to standardized and updated curricula based on the content and training methods of leading universities worldwide.
- A team of lecturers who graduated from prestigious international universities, with teaching and practical experience; many visiting lecturers hold key management positions in the Event Management industry.
- A friendly learning environment with small class sizes of 35-40 students per class.
- English is the main language; students who do not meet the English entrance requirements will receive supplementary English classes and free extra lessons.
- UEF emphasizes the learner-centered learning principle.
- An academic counseling system is available to help students resolve their learning questions.
- Opportunities for internships at reputable partners in the field of Event Management.
- Develop holistically and confidently adapt to any work environment through soft skills training, student activities, and talent and academic clubs.
-  “Be who you want to be” – you will become the person you aspire to be, with a foundation of knowledge in an internationally standardized environment at UEF.

 

Are you a good fit?


- Dynamic and creative
- Excellent communication skills in Vietnamese and foreign languages
​​- Ability to organize and manage work
- Good health and ability to withstand high work pressure
- Passionate about the field and profession pursued
- Internationalizing activities to integrate with the world


In addition to cultural, artistic, and academic events, you will also gain practical experience in organizing a professional sporting event.

 

Career prospects: 


According to the latest report from the Ministry of Culture, Sports and Tourism, in 2022, Vietnam had a total of 9,200 festivals and events, averaging 25 festivals and events per day. This is a significant increase compared to 2021, when there were only 7,500 festivals and events, averaging 20 festivals and events per day. This growth shows that the Event Management industry is developing strongly and offers many job opportunities for students.


Representatives from UEF and  the Phu Nhuan District Cultural and Sports Center  worked together to develop cultural and sports events and activities.

 

Job opportunities


- After graduation, students can work at event organizing companies or in various departments of tourism and hotel companies such as human resources, marketing, planning - finance, and event organization . This is a field that requires creativity, flexibility, and good communication skills with clients and partners.
- There are opportunities for career development, striving to become professional event managers, event planners, and F&B service managers . Students can also expand their knowledge and skills through advanced training courses in event management.
- They can work at the Department of Culture, Sports and Tourism of provinces and localities. Here, students can contribute to the development of programs and projects related to culture, sports, and tourism in the locality, contributing to improving the quality of life for the people.
-  Teaching at universities, colleges, vocational schools, academies, and businesses in the field of event management . Students can pass on their knowledge and experience to future generations of students, while continuously updating themselves on new trends in event management.

 

Admission requirements


In 2023, UEF admitted students to the Event Management major through the following methods.

Admission methods

Subject combinations for admission

Admission is based on the results of the high school graduation exam. 

- Graduated from high school in the 2023 high school graduation exam.

 

- Admission scores are determined according to the regulations of the Ministry of Education and Training.

Admission based on 12th grade academic transcripts. 

- High school graduate

 

- The average score of 3 subjects in the 12th grade academic results must be 18.0 or higher for university-level programs.
Admission is based on the average score of 3 semesters of high school transcripts - High school graduation - The average score of 3 semesters (Semester 1, Semester 2 of 11th grade, Semester 1 of 12th grade) must be 18 points or higher. 

 

Admission is based on the results of the aptitude test administered by the Vietnam National University Ho Chi Minh City.
- High school diploma or equivalent;
- Participation in the 2023 aptitude test organized by the Vietnam National University Ho Chi Minh City and achieving a score at or above the minimum admission score set by UEF;

A00 (Mathematics - Physics - Chemistry)

A01 (Mathematics – Physics – English)

D01 (Mathematics – Literature – English)

C00 (Literature - History - Geography)

 

Attractive scholarships


In 2023, UEF will award various scholarships to candidates applying to the university through different methods: 
 

Scholarship

High school graduation exam scores (Combination of 3 subjects)

National University's aptitude test scores

Grade 12 transcript scores 
(combination of 3 subjects)

High school transcript scores for 3 semesters

Maintenance conditions (on a 4.0 scale)

100%

From 27 to 30 

From 1080 to under 1200

From 29 to 30

From 29 to 30

- Cumulative GPA of 3.7 or higher each year
- 50% scholarship for GPA from 3.5 to below 3.7
- 25% scholarship for GPA from 3.3 to below 3.5
- Academic performance evaluation score of 65 or higher

Candidates must have a foreign language certificate: IELTS 7.0 or higher.

50%

From 25 to under 27

From 960 to under 1080

From 26.5 to under 29

From 26.5 to under 29

 Cumulative GPA of 3.5 or higher each year
- A 25% scholarship is awarded for GPAs between 3.3 and below 3.5

- Academic performance evaluation score of 65 or higher

Candidates must have a foreign language certificate: IELTS 6.5 or higher.

25%

From 22 to under 25

From 840 to under 960

From 25 to under 26.5

From 25 to under 26.5

Cumulative GPA of 3.3 or higher each year
- Academic performance evaluation score of 65 or higher.

Candidates must have a foreign language certificate: IELTS 6.0 or higher.


 


 

Candidates can contact us to register online now for more detailed advice:

 

Contact us for career advice.

Admissions Counseling Center
University of Economics and Finance Ho Chi Minh City (UEF)
141 Dien Bien Phu Street, Ward 15, Binh Thanh District, Ho Chi Minh City
* Tel: (028) 5422 5555 - Hotline: 094 998 1717, 091 648 1080   
* Website: www.uef.edu.vn
Email: tuyensinh@uef.edu.vn

You can ask your questions online right here  >> Online Consultation - UEF
 


Training Program  for the 2024 Cohort - Event Management Major
Training Program  for the 2023 Cohort - Event Management Major
Training Program  for the 2022 Cohort - Event Management Major

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